Although Marshall B. Lewis runs his BallStars business from his home in Riverview, Fla., he fully recognizes the value of getting plenty of exposure in the local business community. For instance, he recently set up a display table at community league’s football game, and was inundated with requests. The table display included marketing posters provided by BallStars.
“I don’t want to be a salesman and jump on people, and with the table, they come right to me. I had samples and information that people could take with them,” he says. “I got at least seven sales, and one of the teams asked me to come back next week for a fund-raiser,” he says.
As Lewis becomes more comfortable with the camera included in his BallStars package, he hopes to shoot photos at the games. In the meantime, he’s also getting plenty of exposure via his Web site, www.bawlhogs.com, which features a full library of product images and an online design service where customers can upload their photos or graphics and purchase the product.
